WHY?
Because he thought he might have something to sell one day instead of making millions for millionaires. Then one day he had to figure out what, if anything, most people could learn from him, and that's Attention-to-Detail.
So, since Feb 10, 2020, Dan has been releasing one video per day on a big idea and he tackles it quickly using Attention to Detail.
And then the world fuckin imploded and he spotted another pattern in what he was up to.
See, Dan had written his book and was showing he could actually take a noname brand and build it up himself. Doing that requires writing in the third person.
Despite that setback, he worked his ass off, and for the first time in his family's life he started wondering why he was going to lose time with his kids to talk to a bunch of strangers.
And that's when he realized that he was making videos of the things that will matter in your professional life... but you wouldn't know unless you had a 'typical' dad figure.
Not everyone needs a dad, but too many people do.
And these are the things that I want my family to have access to when the shit hits the fan.
And if they never need any of these things, they are going to be very fortunate... But I find that highly unlikely.
